PR & MEDIA RELATIONS
BUILDING VISIBILITY AND CREDIBILITY IN RELEVANT MEDIA
Classic PR is still of great value and importance as a supplement to the direct communication channels available to companies (websites, newsletters, SoMe channels, etc.).
Exposure via earned media coverage builds awareness and helps strengthen your brand’s credibility. This is important for all businesses and organizations, whether they are B2B or B2C, private companies or public institutions.
In Kontekst Kommunikation we help businesses and organizations in a number of different industries reach out to the relevant media. We draw on more than 20 years of public relations experience for both Danish and global clients, and we know how to get the most out of news material, cases, presentations, surveys, comments, Thought Leadership etc.
These are the main services in our PR toolbox:
In depth knowledge of eco system, trends, concepts and abbreviations etc. within a variety of industries, such as tech, healthcare, education, energy, food and the cultural field in a broad sense. And if we are not already up to date within your industry, we will get there quickly.
Producing clear stories about complex problem poses and topics
Deep knowledge of the Danish media landscape - the national press, the news agencies and the all vertical media, both b2b and b2c.
Building and maintaining relationships with journalists and the media
History development and year wheels
New jacking and proactivity
Pitch of interview
Media training
Press releases, versioning, distribution
Editorial tours
Development of platform for Thought Leadership and key messages
Spokespeople - tailor-made training and individual action plans
Crisis management and press management
Hub experience coordinating communications activities and collaboration across markets, in EMEA, USA and Asia. We know the terms, and we have a proven network of partners in many countries.
Please contact Michael for more information: +45 2672 2024, mki@kontekstkommunikation.dk